Judges

Ethical, transparent, and respected, the awards are judged by esteemed industry experts who follow a robust two-step judging process that includes pre-scoring to establish a shortlist and judge discussion to determine winners, and in some cases, silver awards.

None of our award judges can take part in the competition and any conflicts of interest must be declared.

The UK Content Awards are accredited by the Awards Trust Mark – The Independent Awards Standards Council – Trust Mark Scheme.

Our Judges

Adam Guerguis
Adam Guerguis | Digital Marketing Manager | Airbnb
Based in Montreal, Adam has more than 10 years in search marketing and growth hacking experience. His latest job is Head of Operations for airbnb organic growth. He also has been working with very exciting brands in several industries, languages, and sizes like Yahoo!, MSN, Groupon, UNHCR, Skrill, Paysafe card, and others. Adam is also a digital marketing trainer, guest speaker, mentor, digital marketing blogger since 2010, and a MSc. Marketing Candidate. In his free time, Adam likes coding and reading about marketing
Andy Green
Andy Green | AndyGreenCreativity | AndyGreenCreativity
Andy Green FCIPR FRSA is cofounder of the Dublin Conversations, the Modern Cockney Festival, and wrote 21years ago, the very first book on ‘Creativity in Public Relations’. He is a consultant in identifying purpose, brand storytelling, creativity, and managing Fake Purpose to enable his clients to fulfil their greater potential and make the most of opportunities. He is also a part-time university lecturer. Andy has written six books, translated into eight languages and believing inspiration can come from the unlikeliest of sources, even runs creativity classes on the London Tube.
Brendan Keegan
Brendan Keegan | Assistant Professor | Maynooth University
Brendan Keegan is an Assistant Professor in marketing at Maynooth University. Interested in digital placemaking, digital and social media analytics and agency-client relation- ships, his research is published in various journals including European Journal of Marketing, European Management Review, and Management Decision. Brendan is also part of the GOGREENROUTES Horizon 2020 project investigating the role of digital placemaking and its relationship with the psychology of wellbeing through interconnected green corridors in public spaces.
Clara Soteras
Clara Soteras | Director of SEO & Product | El Nacional
Clara Soteras is an SEO for News expert. She currently works as Director of SEO and Product at El Nacional, a Spanish news outlet, where she has made from scratch the SEO team. She has also set new workflows between editorial, business and strategy teams to increase traffic and visibility in order to enhance the revenue of the company. She loves sharing knowledge, which is also why she is an adjunct professor at the Autonomous University of Barcelona, where she teaches about digital content, marketing and journalism. Furthermore, she lectures about SEO for publishers and news sites in different Master’s Degrees and courses and has taken part in several conferences, congresses and SEO events.
Gellan Watt
Gellan Watt | Global Brand + Creative Consultant | Gellan Watt - Brand + Agency Transformation
Gellan Watt is an agency entrepreneur and NED. He founded an agency that went on to become a Top Ten Agency and UK Agency of the Year. He and his partners successfully exited their Group business at c. £60m revenue. An award-winning Creative and Strategist, today he invests in and works with a select group of brands direct, and with independent agencies direct, focusing on high growth value creation and doing great work.
Hannah Smith
Hannah Smith | Founder | Worderist
Hannah Smith spent 7 years working in offline marketing (they just called it ‘marketing’ back then) until her fairy godmother told her that the internet was the future. Not one to ignore such sage advice, she made the switch to online marketing in 2007. Over a five and half year period at Distilled, she was part of the creative team which delivered over 14,000 pieces of linked coverage. Then, for close to three years, she led the creative and PR team at Verve Search. In that time she was responsible for launching more than 150 creative content pieces which generated over 8,250 pieces of linked coverage. Her work for clients has won multiple awards, and she’s spoken at numerous conferences including MozCon, SMX, SearchLove, and BrightonSEO. In 2019 she founded Worderist.com offering consultancy, coaching, training, and ongoing support to help agency-side and in house creative teams make content which delivers results.
Herbert Alexander Duarte de Luca
Herbert Alexander Duarte de Luca | Marketing Researcher |
Indre Nagyte
Indre Nagyte | Head of Marketing and Strategy | Vamoos Travel App
Indre Nagyte is head of marketing at travel tech company Vamoos Travel App where she oversees brand strategy and demand generation. She is a B2C and B2B marketing professional with over 15 years of experience building FMCG, travel and SaaS brands across different markets. Her experience spans across the full mix including demand generation, improving conversion rates throughout the lead funnel, brand positioning, and executing multichannel marketing strategies.
Jaime Hilll
Jaime Hilll | |
James Simpson
James Simpson | Owner | Copper Candle
James Simpson is the owner of Copper Candle, a live events XR studio. James is a creative technologist, passionate about the use of technology in creating theatre and live entertainment. His specialism and PhD research is pre-visualisation, particularly using XR technology. James has worked with the Royal Opera House, Royal Shakespeare Company, and has worked on productions including Miss Saigon, Harry Potter and the Cursed Child, Joseph and the Technicolour Dreamcoat, &Juliet and the Commonwealth Games Ceremonies. Alongside visualisation, James creates XR location-based experiences and virtual reality theatre.
Janna Pugh
Janna Pugh | SEO Manager | Vintage King
Janna Pugh is a SEO Manager with a history of agency and in-house work. She has recently been nationally recognized as the Industry Rising Star in Conductor's 2022 C2 Summit and regularly speaks with college classes about the essentials of organic marketing. With her passion for SEO, she knows firsthand how to make the smallest and largest websites succeed organically. Her areas of focus specialize in enterprise SEO, with scalability and automation for both small and large SEO teams. Her varied approach to SEO combines on-site content with off-site brand management. In her free time, she loves trying out new recipes and reading mystery novels.'
Joanna Bodley
Joanna Bodley | Senior Lecturer in Digital Marketing | Manchester Metropolitan University
With over ten years’ experience, Joanna Bodley has seen every side of the industry from creative to comms and large to small agencies, as well as in-house teams. She has developed, implemented and overseen social and digital strategies and provided guidance for a wide range of clients like The Co-operative Bank, Gumtree and Chewits. She has a keen understanding of the complexities involved in making digital, social media, content and advertising efforts a success. She harnesses this as a speaker and professional educator, having delivered training for numerous organisations, including Econsultancy. Jo is now a Senior Lecturer at Manchester Metropolitan University and course director for their MSc Digital Marketing programme. She also runs her own consultancy, Jo & Co.
Lukasz Zelezny
Lukasz Zelezny | SEO Consultant |
Lukasz Zelezny, UK Search Awards judge, Top10 UK Social Media influencer and former director of organic performance at uSwitch / Zoopla. Currently is working as an independent SEO Consultant helping in organic traffic acquisition, technical SEO and content marketing. Lukasz started his career in 2005 and has since been responsible for the organic performance of a number of companies including HomeAway, Thomson Reuters, The Digital Property Group, Fleetway Travel, uSwitch, Zoopla. Each year Lukasz is speaking at many SEO and social media conferences. He was a speaker at ClickZ Shanghai China, ClickZ Jakarta Indonesia, SiMGA Malta, SES London as well as Marketing Festival in Brno, Brighton SEO in Brighton and UnGagged in London. Every year he is actively participating in 10 to 20 events as an SEO/Social Media keynote speaker. Additionally, he organizes workshops and meetups where he is sharing tips around SEO, Social Media and Analytics. To get in touch with Lukasz simply search “Lukasz Zelezny” or visit https://Zelezny.uk
Magda Marchowska-Raza
Magda Marchowska-Raza | Lecturer in Digital Marketing | University of Salford
Magda, currently teaching Digital Marketing at the University of Salford, brings a vibrant blend of social media savvy and search marketing know-how to her role. Fresh from completing her PhD in social media brand communities, she’s all about nurturing future marketing talents with real-world insights. For the third year running, Magda is also lending her expertise as a judge at the UK Paid Media Awards, showcasing her enthusiasm for digital marketing innovation.
Mariam Abubakr
Mariam Abubakr | Global SEO Manager | Philips Domestic Appliances (Versuni)
Mariam Abubakr is an adept SEO professional based in Amsterdam, Netherlands, presently assumes the role of Global SEO Manager at Philips Domestic Appliances (Versuni). With previous experience as a journalist at CNN and Reuters, Mariam brings a unique perspective to her role, often describing herself as "an ex-journalist disguised as an SE optimizer". While she currently navigates territories on a global scale, Mariam's roots and early triumphs blossomed in the vibrant MENA region, where she led impactful SEO projects for renowned clients like Jaguar Land Rover, General Electric, Bosch, Accor Hotels, and Virgin Megastore. Her expertise spans various industries, with a proven track record of successful SEO strategies. Mariam's passion for SEO prompted her to explore new horizons, making her a valuable asset in recognizing and celebrating the outstanding achievements of the global search community!
Martin SFP Bryant
Martin SFP Bryant | Founder | PreSeed Now
Martin SFP Bryant is the founder of UK startup newsletter PreSeed Now and technology and media consultancy Big Revolution. He also edits the Geekout social media industry newsletter with Matt Navarra. Martin is a speaker, writer, and educator in the fields of technology and media. He was previously Editor-in-Chief of international technology publication The Next Web, and Community Editor at Tech North, where he shone a light on the stories of startups and entrepreneurs in the North of England.
Michelle Gledhill
Michelle Gledhill | EMPLOYABILITY LEAD DEPARTMENT OF MARKETING, RETAIL & TOURISM | Manchester Metropolitan University
Dr Michelle Gledhill is a specialist in in advertising, branding and media. My former position (2010 to 2022) as Programme Leader for MSc Creative Advertising Strategy combined my expertise in strategic thinking when working on live briefs with brands such as Manchester City, the Happy Linen Company and Rockstar Spirits, with my passion for developing and nurturing student talent in the Manchester and across the UK. This has led to a new role where I am the Marketing Retail and Tourism Employability Lead. She will be working with agencies and businesses to enhance the career prospects of MRT students. Her fascination for branding led her to complete a unique doctoral thesis on how brands are processed whilst playing videogames. She is a highly experienced marketer, Fellow of the Chartered Institute of Marketing (CIM), CIM Senior Examiner and HE Examiner.
Paris de Reuck
Paris de Reuck | Content and Community Strategist |
Paris has worked in social media and SEO for thirteen years, with eight years spent heading social media, influencers and editorial teams at MediaCom and OMD. Paris now works directly with companies and startups helping them find creative ways to grow through social media advertising, content and influencer marketing.
Phil Myerscough
Phil Myerscough | Owner/Director, eCommerce & Digital Marketing Consultant | pjm:digital
Phil is an experienced eCommerce professional with nearly 25 years of expertise in eCommerce management and digital marketing. He started his career at Richer Sounds, where he quickly rose from selling hifi on the shop floor to become their first eCommerce Manager at the turn of the millennium. Later, he worked for three well-known Bradford-based mail order businesses, managing and developing their eCommerce operations for a range of fashion brands before a brief foray into the luxury sector at N.Peal. In 2017, Phil established pjm:digital, and works as a consultant for a range of bigger clients, supporting them in their replatforming and digital transformation projects. Alongside this he supports clients manage their development roadmap as a consultant liaison between them and their agencies as well as working as a Shopify and digital marketing agency supplier. Phil is known for his creative thinking and his strong belief in delivering exceptional service across all channels to achieve success. He is particularly passionate about exploring new technologies and leveraging them to enhance e-retail and improve the engagement with consumers through digital platforms. Outside of work, Phil continues to write and produce music in his home studio and dedicates his time as a trustee for Alliance Française de Leeds and Yorkshire's Brain Tumour Charity. He also actively participates in running and fundraising events for Worldwide Cancer Research.
Purna Virji
Purna Virji | Principal Content Solutions Evangelist | LinkedIn
Purna Virji is the author of High-Impact Content Marketing and is Principal Content Solutions Evangelist at LinkedIn. Prior to joining LinkedIn, Virji previously led global learning and thought leadership programs for Microsoft. She has been named by Adweek on their Young Influentials List, was crowned the Search Personality of the Year by the US Search Awards and was named by PPC Hero as the #1 Most Influential Expert in the world. She is a columnist and top-rated international keynote speaker who has been featured in The Drum, TNW, Marketing Land and Adweek. An award-winning former journalist, Virji is an avid traveller, aspiring top chef and enthusiastic tennis player in her spare time
Ric Rodriguez
Ric Rodriguez | Chief Growth Officer | Raze
Ric Rodriguez is an accomplished marketing and growth leader. Ric is Co-Founder and Chief Growth Officer at Finsu, the sustainable fashion marketplace, taking the compromise out of conscious shopping. Ric is driven and his career to date speaks to his ambition - most recently holding a senior strategy role at Vashi, the fine jewellery disruptor - where he built the digital marketing team from the ground-up, launched the Covent Garden flagship store and Innovation Centre and established an accredited approach to ESG. Prior to this, Ric held an evangelist role at the marketing technology company, Yext, where he supported sales and product teams in building new propositions for customers, including delivering an new approach for qualifying deals during the beginning of the Covid-19, which was adopted across EMEA - as well as regularly representing the NYSE-listed firm as an industry expert at events across Europe. Ric has also held significant roles in agency-side positions, at iProspect, where he lead accounts for leading brands such as Santander and Post Office; at Croud, where he was seconded into IWG’s marketing organisation to deliver the company’s digital growth across 110+ markets - work for which he won an industry award. Ric is often invited to speak at industry conferences and is a regular award judge. He has twice been a co-author for the Amazon-Bestselling “Mastering In-House SEO”.
Sarah Cook
Sarah Cook | Group Head of Social Media and Content Strategy | Legal & General
Sarah has worked in communications for over 15 years: both in-house and for agencies. She is currently responsible for brand campaigns and content in the Group brand team at Legal & General. Before this, she worked at an international law firm, leading their social media strategy and she started her career as a communications consultant, working at PR agencies in London.
Sarah Sal
Sarah Sal | Facebook & LinkedIn Specialist | Hootsuite
Sharon Majuki
Sharon Majuki | |
Sharon Majuki is currently a Digital Content Specialist at Harrods. With a 4-year background in social-first creative curation, she is well versed in everything digital content. From trend forecasting, pitching concepts, bringing to life creative briefs, working behind a lens filming & editing content for brands, to even sometimes being in front of the lens when she started her own YouTube and TikTok accounts. She has and always will be a passionate creative, however in her free time, you can find her indulging in different dishes as she is a foodie at heart and avid restaurant hopper
Steve Kuncewicz
Steve Kuncewicz | PARTNER - Head Of Creative, Digital & Marketing | Glaisyers Etl
Steve is a Partner and Head of Creative, Digital and Marketing at Glaisyers ETL in Manchester. He specialises in intellectual property, media social media and privacy law and is listed as a "recommended lawyer" in the Legal 500, and was a oo-founder pf the Bulletproof Agency Network. He is a regular media spokesperson, and has given interviews to the local and national press through BBC Breakfast, Sky News, ITV, BBC Radio 2, BBC Radio 4, BBC Radio 5 Live and LBC London. Steve is also the Manchester Publicity Association’s Honorary Solicitor.
Steven Lynch
Steven Lynch | Head of Digital Marketing | Parkdean Resorts
Steven has over 15 years of experience in multi-channel digital marketing, and is currently Head of Digital Marketing at Parkdean Resorts, the UKs largest holiday park operator. Starting his career in affiliate marketing, Steven has worked in agencies and in-house. He specialises in PPC and SEO, as well as other paid media, social and content channels, with a track-record in delivering change and implementing successful long-term growth strategies aligned to business goals.
Veronika Höller
Veronika Höller | Global Senior SEO Manager | CompuGroup Medical
Veronika is a Global Senior SEO-Manager and has worked in SEO and PPC marketing for over 14 years. She started as a copywriter and PPC Manager in a little Ads Agency. She has continuously developed herself further into the direction of SEO. Over the years, she has worked as a digital marketing manager in agencies and international companies, including CompuGroup where she is now. International SEO and PPC Strategies are Top of her priority list. She views SEO as a whole puzzle and not just individual sub-areas, hence why she trained herself in all areas – content, technology, PPC, SMM and UX. Today she spreads her knowledge as a speaker on the stages of international digital marketing conferences such as BrightonSEO, SMX advanced, International Search Summit etc. For her all digital marketing channels have to be united to get the best of your website.

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Testimonials

The award nomination is not only a reward for fantastic cross-functional collaboration but demonstrates how Wincanton is driving thought leadership in an industry still traditional in its approach to selling. Jamie Newton
Wincanton
“We’re all super excited to have been shortlisted for this award. It’s an incredible achievement,” says. “We’re lucky enough to have won awards in the past, but it’s the first time the agency, and the team as a whole, has been recognised.” Giles
Chapel
We strive to make content about money and our financial lives as accessible and meaningful as we can for a diverse customer community. We’re delighted the judges have recognised this focus by shortlisting us for both the Finance Content Campaign of the Year and Content Strategy of the Year. Claudia Rossler
Chase
We’re absolutely delighted to be shortlisted for two awards at the UK Content Awards 2024. Our Digital Marketing team works incredibly hard to craft and deliver campaigns that bring real and demonstratable results for our clients. With our technology we can report on campaigns from views all the way through to sales, profit, and return on investment, giving transparent results for our clients. For our Digital Marketing team to be shortlisted for these two awards is fantastic and we’re incredibly proud to have reached this stage. Samantha Boden
Click Dealer
We are delighted to be shortlisted for two UK Content Awards on behalf of our campaign work with West Midlands Trains. It means a lot to the Tribe as it recognises our creativity, hard work, and strategic expertise in content amplification that drives meaningful brand impact. It’s a real testament to the talented team we have, and we’re looking forward to the winner announcement. Sheridan Okey
Tribera
The content team was established less than 3 years ago, so this is the first time the team has put itself forward for any awards. Winning on the big night would be a first for rradar as well. The company has won many awards in recognition of the excellent legal skills in the business, but this is the first chance we have had to celebrate the content and digital tools rradar offers. I am proud of what we have achieved in such a short time. I hope being a finalist at the UK Content Awards is the first of many successes. Kate Gilliford
rradar
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