2023 Shortlist

Congratulations to our 2023 UK Content Awards finalists. Please use the button below to download your finalist assets, you can use these to post and shout about your success in making the shortlist in 2023 and don’t forget to use the event hashtag #UKContentAwards

Finalist Assets

RETAIL CONTENT CAMPAIGN OF THE YEAR

Oh My! Creative & Vodafone

— Vodafone 5G Christmas Carol

Powerhouse & Magnet Kitchens

— Mindful World

FINANCE CONTENT CAMPAIGN OF THE YEAR

Assisted X CIA Landlords

— Advice Centre and Digital PR Success alongside DA growth

Builtvisible and Vitality

— Gold standard content scores a market share triple jump!

Freedom Finance & RocketMill:

— Increasing monthly traffic to content sections on-site by +471%

Message Heard & Female Folio

— The She-Wolf Investor

Mindshare UK x Legal & General

— Navigating the Insurance Market

NewDay

— Year in Review

Preqin

— The Future of Alternatives 2027

Yard Digital & Wealthify

— Breaking Dad (and Mum)

TRAVEL / LEISURE CONTENT CAMPAIGN OF THE YEAR

Builtvisible and GLL

— Blowing the competition out of the water!

Extreme & Lovat Parks

— Destination: soaring revenue, sessions & visibility

Oh My! Creative & Hampton By Hilton

— Breakfast Buffet Behaviours

Oh My! Creative with Tin Man Comms & Virgin Atlantic

— Be Yourself Uniform

South Western Railway & iProspect UK

— All Aboard, Next Stop, Top Organic Rank

Sunday & P&O Cruises

— Arvia Naming Ceremony

Wavemaker UK & Madame Tussauds London

— #NoFilterNeeded

Wavemaker UK & VIBE by Jet2holidays

— Summer 2022… That’s a VIBE

Yard Digital & VisitScotland

— Braw Beginnings

NOT-FOR-PROFIT / CHARITY CONTENT CAMPAIGN OF THE YEAR

Budweiser Brewing Group (UK&I)

— Chernigivske

Electrical Safety First

— Don’t Be Next

Guide Dogs UK

— Canine Expertise

"Information and Advice"

JustSo & NSPCC

— Childline ‘A Day in the Lonely’

Macmillan Cancer Support

— Cost of Living Campaign

Mischief (MHP Group) & Women’s Aid

— He’s Coming Home

Oh My! Creative, Tin Man Communications & Guide Dogs

— E-scooters: A Silent Menace for the Visually Impaired

Red Consultancy & Centrepoint

— #NotComingHome

Speed Communications & Sanctuary Care

— Enriching Lives Together

PUBLIC SECTOR CONTENT CAMPAIGN OF THE YEAR

Roll Nine Productions & With You

— Wigan and Leigh Drug & Alcohol Service

Yard Digital & VisitScotland

— Braw Beginnings

B2B CONTENT CAMPAIGN OF THE YEAR

Assisted X Savvy

— Thought Leadership Content in a Fast Moving Sector

Fiverr

— Never Say No

GWI

— Connecting the dots 2023

ROCKWOOL UK

— NyRock, an evolution in stone wool

Speed Communications & BRITA

— Invisible Waste

The Frameworks and UST

— building for boundless impact

The Think Tank & BSI

— Promoting Standards

TTS Talking Content Series

B2C CONTENT CAMPAIGN OF THE YEAR

Bottled Imagination & AceOdds

— The fake footballer

Oh My! Creative & Buyagift

— “Oh, Nothing… Really”

Oh My! Creative & Hampton By Hilton

— Breakfast Buffet Behaviours

FMCG CONTENT CAMPAIGN OF THE YEAR

Oh My! Creative & Cadbury Fingers

— Getting The Nation Talking…In BSL

the tree & Boost Drinks

— Choose Now

HEALTH CONTENT CAMPAIGN OF THE YEAR

Builtvisible & Superdrug: A cure for sexual health stigma and misinformation

CTI Digital & Right at Home

— #NewYearNewCareer Recruitment Campaign

Hurricane & Bupa

— Mission: Sustainable Health

LloydsPharmacy & iProspect UK

— Winning Against Healthcare Giants Through Content Marketing

No Brainer & TakingCare

— Using content to get ahead of trends and win traffic

PROPERTY & CONSTRUCTION CONTENT CAMPAIGN OF THE YEAR

Bevic Marketing Services & RJC Plant Services

— Brand Values & Awareness Campaign

The Property Franchise Group & iProspect UK

— Conquering SERP Real Estate With Content Strategy

Velo & Troup Bywaters + Anders

— Sustainability at heart

Verve Search & Online Mortgage Advisor

— Creating authoritative international property content

CONTENT STRATEGY OF THE YEAR

Evoluted & Sea to Summit

— All the Gear AND all the Ideas!

Kitch Media & Ole & Steen UK

— New Bakery Opening Content Strategy

LloydsPharmacy & iProspect UK

— Winning Against Healthcare Giants Through Content Marketing

Performics@Starcom & Primark

— Styling a new digital wardrobe with data

Sunday & The Institute of Chartered Accountants in England Wales (ICAEW)

— Welcome Inclusion

SOCIAL MEDIA CONTENT CAMPAIGN OF THE YEAR

Cogora

— Nursing in Practice

Electrical Safety First

— Don’t Be Electricked

immediate future & Chavroux

— Make Chavroux the GOAT Cheese

Kitch Media Ltd & Panasonic Kitchen UK

— Community Kitchen

Make Honey & TCL Communications

— Inspire Greatness

Mischief (MHP Group) & Just Eat

— Deli-VAR-y

Motive Agency and Guide Dogs

— Blind Cooking Tips, Tricks and Hacks

Oh My! Creative & Get It Right From A Genuine Site, Creative Content UK

— Pirate Rick

Philip Morris International

— The Future Reimagined

The River Group x Boots

Wavemaker UK & Princes

— Social Catch of the Day

PODCAST / AUDIO CAMPAIGN OF THE YEAR

Hanover Communications & FSCS

— Protect Your Money with FSCS

Message Heard & Female Folio

— The She-Wolf Investor Podcast

Speed Communications & DNV

— DNV Talks Energy

The River Group x Boots

TTS Talking Early Years Podcast

VIDEO CONTENT CAMPAIGN OF THE YEAR

Electrical Safety First

— Don’t Be Next

Hurricane & AB InBev

— Cheers to Diversity and Inclusion

Legal & General and Wardour

— ‘2022

"a year of inclusive capitalism in action’ interactive video"

Motive Agency and Guide Dogs

— Blind Cooking Tips, Tricks and Hacks

Philip Morris International

— Japan: The Beginning of a New Smoke-Free Era

Philip Morris International

— The Future Reimagined

Student Roost & Nzime

— More Than a Room

Sunday & ICAEW

— Welcome Inclusion

The River Group x Superdrug

INTEGRATED CONTENT CAMPAIGN OF THE YEAR

Electrical Safety First

— Don’t Be Next

LloydsPharmacy & iProspect UK

— Winning Against Healthcare Giants Through Content Marketing

Speed Communications & BRITA

— Perfect Pairings

Visualsoft & FitKit UK

— Fit in 30 Campaign

YRS TRULY & Wizards of the Coast

— Kamigawa: Neon Dynasty

LOW BUDGET CONTENT CAMPAIGN OF THE YEAR

Cariad Marketing

— Chilli Pilates

"New membership recruitment campaign"

Vime and Betway

— World Cup Campaign 2022

Wavemaker UK & Madame Tussauds London

— #NoFilterNeeded

INFLUENCER / CELEBRITY CAMPAIGN OF THE YEAR

Cineworld Cinemas

— TikTok Creator Day

Mischief (MHP Group) & The LEGO Group

— Francis Bourgeois for LEGO CITY

Oh My! Creative & Get It Right From A Genuine Site, Creative Content UK

— Pirate Rick

Oh My! Creative with Tin Man Comms & Virgin Atlantic

— Be Yourself Uniform

Parimatch & iProspect UK

— Delivering a Knockout Blow

SEEN Connects & Tommee Tippee: Building raw, honest parenthood conversations

Socially Powerful & Leffe

— The Leffe Kitchen

The River Group x Boots

ROI CONTENT CAMPAIGN OF THE YEAR

OUTREACH CAMPAIGN OF THE YEAR

Builtvisible and GLL

— Breaking barriers and ROI records!

Mindshare UK x Legal & General

— Moving House Stress Signals

Parimatch & iProspect UK

— Delivering a Knockout Blow

Roll Nine Productions & Solace Women’s Aid

— The Solace Film

Verve Search & Online Mortgage Advisor

— Building authority with expertise and creativity

Yard Digital & VisitScotland

— Braw Beginnings

Yard Digital & Wealthify

— Breaking Dad (and Mum)

CRISIS RESPONSE CONTENT CAMPAIGN OF THE YEAR

There is no shortlist for the category, the winner will be announced at the award ceremony.

CRM / EMAIL CONTENT CAMPAIGN OF THE YEAR

There is no shortlist for the category, the winner will be announced at the award ceremony.

Citeline & ICON

— Decentralized Clinical Trials Content Journey

The Think Tank & BSI

— Promoting Standards

Wavemaker UK & VIBE by Jet2holidays

— Summer 2022… That’s a VIBE

COLLABORATIVE CONTENT CAMPAIGN OF THE YEAR

Electrical Safety First

— Don’t Be Next

Roll Nine, Genesis Media Productions, Over Exposed & More

— Mercedes AMG Petronas F1 W14 Car Launch

Trafford Centre & Pokémon

— Pokémon: Art Through the Ages

BEST CONTENT SERIES

Evoluted & OriGym

— Gaining Press & Political Attention by Promoting Inclusive Fitness Culture

Hurricane & Bupa

— Mission: Sustainable Health

Oh My! Creative & Smart Energy GB

— “What’s Watt?”

The River Group x Superdrug

TTS Talking Content Series

BEST INTERNAL CONTENT CAMPAIGN OF THE YEAR

There is no shortlist for the category, the winner will be announced at the award ceremony.

BEST USE OF DATA IN A CONTENT CAMPAIGN

Bottled Imagination & dappGambl

— #Cryptok

LloydsPharmacy & iProspect UK

— Winning Against Healthcare Giants Through Content Marketing

NatWest Group

— Using Transactional Insights to Deliver Personalised Money-Saving Content to Customers

Performics@Starcom & AXA

— Banking on Exceptional Content in Search

Visualsoft & British Beds Direct

— Most Sleep-Deprived Cities Campaign

Yard Digital

— Just Plane Wrong

Yard Digital & Wealthify

— Breaking Dad (and Mum)

BEST PLATFORM / TECHNOLOGY / TOOL FOR CONTENT

There is no shortlist for the category, the winner will be announced at the award ceremony.

RISING STAR IN CONTENT AWARD

Andrea Liew

— re:act

Daniyal Aslam

— BGEN Ltd

Freja King

— IFS

Kira Penryhn-Jones

— Hello Earth Agency

Olivia Ter-Berg

— Cineworld

IN-HOUSE CONTENT TEAM OF THE YEAR

DesignMyNight Content Team

Lintbells Home of YuMOVE

PMI Global Content Studio

WMG Agency

— Content Team

BEST START-UP AGENCY (LESS THAN TWO YEARS OLD)

Bottled Imagination

ElliotDigital

Satsuma Group

SMALL CONTENT MARKETING AGENCY OF THE YEAR

Assisted Ltd

Bottled Imagination

Hello Earth Agency

Hurricane Media

ITCH Media

Making You Content

Motive Agency

No Brainer

Oh My! Creative

YRS TRULY

LARGE CONTENT MARKETING AGENCY OF THE YEAR

Sunday

the tree

Visualsoft

— SEO Content Team

Our Event Sponsors & Partners

$DON\'T PANIC$

Latest News

The Frameworks and UST take home the trophy for the B2B Content Campaign of the Year at the UK Content Awards Read More

The Think Tank takes Silver at the … Read More

DesignMyNight are hoping to take ho … Read More

There is no PR without Purpose R … Read More

Testimonials

“We may not have won but we are so glad we were part of the event. We had the best time celebrating everything we have achieved. “The event was run seamlessly, the food was excellent, the DJ and the musicians were brilliant and a wonderful surprise. A great atmosphere all around!” - Louise Kidby, Head of Content.
Lintbells

“It’s fantastic to receive this recognition from the content awards for the engaging work we’ve worked closely with UST to deliver over the past two years. Producing genuinely exciting content for any B2B consultancy can be a challenge but we were lucky to partner with a client who encouraged us to push the boundaries, ditch the gung-ho consultancy spiel and get to the bottom of what makes UST truly different.” - Daisy Lockheart, Account Director.
The Frameworks

"Generating leads, driving traffic and growing our clients’ businesses is our passion. To be awarded Silver in the Advertising Campaign of the Year category at the UK Content Awards is an encouraging recognition of the unwavering dedication and enthusiasm of The Think Tank team."
The Think Tank

"Our team works really hard, it’s as simple as that, and entering the UK Content Awards meant we could finally give major recognition to that effort outside of just support and acknowledgement of accomplishment from internal leaders."
DesignMyNight

“Despite Hurricane’s size, we punch well above our weight, working alongside leading global brands and organisations. These longstanding partnerships are thanks to our teams’ stand-out creative thinking and the flawless level of service we offer our clients. We’re so proud to be nominated for this award and we can’t wait for the big night.” – John Lanyon, Creative Director.
Hurricane Media

Countdown to the EB Entry Deadline!

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