Managing Partner, Spark Foundry – Performance Practice |
Oscar Romero is a results driven marketing specialist with over 15 years’ experience in both client and agency-side roles. In his career, he has been responsible for the strategic marketing of all digital channels, including Search, Social and Programmatic Video.
Oscar is currently Managing Partner for Performics, a leading performance marketing practice in the Publicis Media Group, servicing Spark Foundry clients. In this role, Oscar leads a team of over a hundred performance marketing experts across a range of disciplines. Over the past three years the team have won 18 specialist awards including the prestigious Grand Prix at the Performance Marketing Awards. Oscar began his first role in 2000 as an SEO consultant, working for small and medium-sized companies, and has since held roles at PDV, Hewlett Packard and I-Level. His performance media experience spans a wide range of verticals, including FMCG, Retail, Financial Services, Travel, Telecoms, Automotive and Pharma.
Now at Performics | Spark Foundry (Publicis Media), Oscar is an avid believer that innovation is pivotal to delivering strong client results. Over the years, he has had the opportunity to challenge existing paradigms by developing award winning performance media strategies for globally recognised companies, including P&G, Samsung, Skyscanner, Honda, UBS, ASICS, GSK and more.